This is now holy grail for me - I use it as my last step after washing my hair and using the cantu curl activator cream (which is also amazing!). I have thick waist length 2b-2c wavy hair. When my hair is still sopping wet, I use a thick 10p amount for half of my hair. I rub the gel between my hands and then use the praying hands method to smooth the product through my hair and then scrunch upwards. It helps my curl clumps form immediately. After then scrunching with a micro fibre towel and diffusing, it leaves a great gel cast which easily scrunches out to leave soft and defined curls. Will defo repurchase :-)